ready to get out your own way?

Learn how to set clear goals, isolate your fears,
and leap head first into your goals.

Start Up

Learn how to build profitable habits and gain resources for success.

Tune Up

Discover how to optimize your online sales channels.

Glow Up

Leverage proven growth strategies to establish your brand as a leader.

want to get your goals in order?  
Download my free goal planning guide

Oh, btw…

My name is Tirzah M. Johnson.  I like to leave a sparkle wherever I go. 

I spend my time doing many things but describe myself as an…

• Award-winning web designer & developer
• PR professional + public speaker.
• Tech + business accountability coach
• E-Commerce Coach + Shopify Partner.
• And a multi-passionate entrepreneur. 


(Also, The “M” is for Moneé. So money is literally my middle name.)

woman on a mission


As an entrepreneur, I empathize with how scary it can be to jump in to start your own business. This is why I am here to offer my years of expert knowledge, hundreds of hours of schooling and sleepless nights of research to help you strategically launch and scale your business into a profitable brand.

Why am I doing this? One of my greatest joys in life comes from seeing my clients grow confident in their business as upcoming leaders in their industry. I love to see clients glow when they can spend their days doing what they love. I call this the YesHoney Glow Up™

30 Days of Threads

Twitter just got a whole lot more actionable thanks to Arielle Hale(One of my #YHCVC2020 Panelists) the creator of #30DaysofThreads on Twitter. How does it work? It simple. Post 1 thread per day teaching people anything. Use the hashtag #30DaysofThreads. When you post...

What Does Accountability Even Mean?

Listen in on the Black Equity podcast as we talk about what accountability is, what it allows you to do, and learn more about what others are saying about their accountability transformation.

Books, the Cheatcode to Life

I asked my dad what began his love for reading. When I was growing up he always had a book in his hand and was listening to self-help cassette tapes before we called them audiobooks. He grew up in Alabama in a place where everyone still has their accents for the most...

Count Your Wins: My One Step Guide to Improving Your Outlook Daily

Photo Credit: Jess Watters Self-care is such a buzzword right now…so here I am throwing this post out there for anyone who is willing and able to read it. As someone who has… Read an excessive amount of self-help books searching for answers.Faced the fact that I have...

How to choose the right name for your website.

Keep it SHORT 1–2 words x 1–2 syllables when possibleNo weird spellings(make it memorable)Ends in “.COM” Examples: (Because I love Target..) Keep it SEARCHABLE Build a list of 10–20 keywords that relate to your...

Twitter Growth Guide by Moneé Moves

Photo by from Pexels 336 million people are active on Twitter Fun Fact: 12k of them retweeted my viral post. That’s 3.5% of Twitter. Entrepreneurs and Small Businesses Can Use Twitter to: Communicate with your primary and secondary...

Best Free PR Tool for PR Professionals 2019 – AnswerThePublic

AnswerThePublic is a tool created by the team behind CoverageBook software which helps teams quickly make coverage PR reports. Similar to the Google auto suggestion feature, AnswerThePublic allows marketers to leverage big data gain a deeper understanding of their...

5 Books to Avoid Burnout, Inspire Happiness and Prepare for Success.

‌ As a child, my parents would take me to visit my great grandparents in Tuscaloosa, Alabama during the Summer. There were only two TVs in the house. The one I was allowed to watch only had about four black and white channels where Clifford the Big Red Dog was...

Girls Who Code Stockton

Yesterday I had the opportunity to give back in my own city of Stockton and speak at a Girls Who Code event. This is something I’ve wanted to do for years! I’m happy that it happened in the city that raised me. The response from the staff, students, and parents was...

how did i end up here

Toto, I’ve a feeling we’re not on
Kansas anymore.

– Dorthy, Wizard of Oz

Well, it is a long story but it all began with MySpace…
I made money as an adolescent, designing and modifying MySpace profiles for friends in the early 2000s but I originally wanted to be a journalist. The recession’s massive $10,000,000 budget cut to the state of California closed my high school’s journalism program in spite of my plans. And voila, life trajectory change.

The New Plan: Bachelor in Web Design & Interactive Media at the Art Institute of California–Sacramento. 

I became painfully aware that my financial foundation was not as sound as it should’ve been in my freshman year of college. I began introducing myself to all the professors of the senior-level classes, department heads, and officers. This was followed by volunteering for every possible event until I secured a student worker position working directly with the Director of Design at the time.

Going Pro: Internships, Money Moves, and Opportunities

My professional web career began fairly quickly (sans Tom from Myspace). After working at the school for a year, I secured an internship at a web development agency called Digital Gear.

I was hired on full-time upon graduating working on large accounts such as,,, and I said goodbyes to the awesome team at Digital Gear as Technology Director for a new role as a Front-end developer at There I gained a wealth of knowledge on marketing, analytics and on how multimillion dollar companies prioritize their marketing efforts.

Reinvesting in Myself for My Clients: Master of Science in Innovation & Entrepreneurship at Full Sail University

While working full-time at Lumens, I was named Valedictorian earning awards for Business Model Development, Entrepreneurial Finance, Legal Issues for Entrepreneurship, Business Model Presentation & Thesis as well as the Advanced Achievement Award. 

I am now finalizing a second graduates degree to continue serving my clients in PR counsultations.

CURRENT adVentures

step with care and great tact, & remember that life’s a great balancing act -Dr.Seuss

YesHoney Official, Sunglasses & Accessories

In spring 2017, I launched YesHoney™, an eyewear company that works with new freelancers to allow them to establish work in their creative portfolios. We specialize in retro sunglasses men and women as well as women’s swimwear. Looking for awesome retro sunglasses? 
Shop YesHoney Official

YesHoney Collective™ Agency 

As founder of the collective, I bring together top creative and marketing talent to pair my clients with the appropriate tools and processes to grow their businesses on and offline. We offer branding, web design/development, and PR strategy.  Each month I host our #YHCBrunch where I connect entrepreneurs with new resources.
Join the Invite List

Past Shenanigans 

Gratitude is when memory is stored in the heart and not in the mind.” – Lionel Hampton

Art Institute of California–Sacramento Business Instructor

I’ve returned to my college alma mater to teach. I am excited to give back to the system that gave me wings to pursue professional dreams. I teach entrepreneurial courses for students in the web design, fashion marketing, and graphic design programs.

(If you are curious, past courses include E-Commerce & Analytic Strategies and Business of Graphic Design.)